Stride focuses on the notion that your home is the starting place of your adventurous and active life and where you come home to recharge. A space for professionals, it’s the place where work and play can co-exist.
Inspired by urban living, Stride is bold and modern, using sans serif typography and a bespoke illustrative mural as a distinctive brand pattern. The photographic style incorporates Imagery with movement, such as biking, skiing, and walking. We formed a brand that is lively and fun – attracting the youthful target demographic. While a contemporary edge is certainly created through the colours, it remains sleek and polished.
Lead Designer at NatPark Creative Agency
